The moments you capture. Made into memories.

The Digital Heirloom for the Modern Family

About Woven

The moments you capture. Made into memories.

Thanks to smartphones, it’s never been easier for us to capture moments from our lives. But as we capture more of those moments, our most precious memories too often get lost in the digital junkyards that are our photo and video libraries. Special images of our children and touching videos of our families are forgotten amongst endless photos of meals, screenshots of social media posts, and images that have little meaning to us.

Unfortunately, this leaves us with no way to revisit these special moments from our lives and no meaningful record of our children’s formative years to someday pass on to them.

The Woven app fixes this by enabling you to easily turn the moments you capture on your phone into powerful memories by adding your voice, your stories, and your emotion, and then linking those memories to timelines associated with your individual children.  

So the best memories won’t get lost and can live on forever.

What Is Woven?

Woven is an app that allows you to take pictures and videos from your photo library and add an audio recording of your own voice telling the story of those special moments. Your voice, your stories, your emotion. After you’ve recorded your audio, you can name the memory and add them to timelines that you’ve created for your child or children. The memories are automatically aligned in chronological order from when you originally captured the moment so that you and your children can access these timelines and relive their childhoods.

Simple

Woven is simple to use. Access your photo libraries via the app, push the record button, tell the story, and attach the memory to your child’s personal timeline. All in five to seven touches on your phone. A memory that lives forever in under a minute.

Secure

No A.I. No social media. No public posts. No likes or followers. No advertisements. Woven is personal by design and all the memories you create are fully encrypted from the moment they’re created. Safe for your children. Safe for your family. Secure by design.

Timeless

While pictures are worth a thousand words, there is nothing like hearing a parent’s voice and perspective as they tell the stories of your childhood. Unlike printed photo albums that can get lost, damaged, or forgotten in basements and attics, Woven’s rich multimedia memories are timeless, easily-accessible, and offer an unmatched level of relevance to our children, who are growing up in an increasingly-digital age.

Introduction to Beta Testing

Our Beta testers will be the first to use the Woven app to turn the moments they’ve captured into rich and emotional memories that can be handed down to their children. Beta testers play an integral role in the development of any app, as feedback and ideas provided by testers ensures the app will best meet the needs of those it has been designed for.

This testing is designed to test only the core functions of the app. The look and feel of the app will change significantly to give it a more polished feel before we launch it. For now, we are focused on function alone. While the app is designed to be simple and we will not bog it down with features, there will be some additional features added that are not in the current version. We will discuss these with you at the end of the testing period. The app is designed to be very simple and intuitive, but user guides are available on this site if needed.

The Woven Beta testing will launch in mid-August and last 4 to 6 weeks. Rather than have testers fill out online surveys, we will be conducting short interviews with participants- one between weeks 1 & 3 and another at the end of the testing period. We thank you in advance for your participation and candor.

Beta Testing Checklist

Day 1

Review the introduction email you received on how to download and install the Woven app via TestFlight.

Install the app.

Watch the video tutorial that provides an overview of how to use the Woven app.

Take a look at our best practices and suggestions for using the Woven app.

Week 1

Create at least one timeline…but feel free to create one for each child you have.

Record an Audio-only memory, name the memory, and add it to a timeline, or multiple timelines if you prefer.

Create a Photo + Audio memory, telling the story of an image that captures a special moment that you think your child will always treasure. Name the memory and add it to a timeline.

Create a Video memory. (Note: At this time, audio cannot be added to video memories as Woven will use the audio that is already embedded in the video). Name the memory and add it to a timeline.

Set up Reminders, which will help you remember to review your recent photos and videos for inclusion in your Woven timelines.

End of Week 1

Check your email, where you’ll receive details on how to schedule a phone call with a Woven team member to provide your initial thoughts and feedback.

Weeks 2-6

Continue to use the Woven app.

Week 6

Check your email, where you’ll receive details on how to schedule a phone call with a Woven team member to provide your initial thoughts and feedback.

Guide for Testers

Watch the Video Tutorial

How to record an audio-only memory

Touch the red button and swipe up toward the microphone 
Press the red button to record and begin speaking. Press the button again when you are finished recording.  
Name the memory by clicking “Name Memory” at the top of the screen. Don’t worry if you forget this step, as you’ll be reminded before you publish the memory to a timeline.  
If you feel the need to record the audio again, click “Record Again”. 
If you realize you have a photo that could accompany the recording, tap the box to add a photo or press the button that says “Attach Photo.” 
When the memory is ready to publish, click “Publish to Timeline” 
If you have timelines available, select the boxes to the left of all those that you’d like the memory posted to. Then press “Publish to Timeline.” 
If you don’t yet have a timeline to publish the memory to, click the + sign on the upper right hand corner and name your timeline

How to record a photo+audio memory

Touch the red button and swipe left toward the camera
You will be taken to your iPhoto Library where you will only see your photos (no videos). Select up to 5 photos to be part of your memory.
Your first photo will be the default “cover” for the memory, but you can switch this by swiping to another photo and pressing “Set As Cover”.
Press the red button to record and begin speaking. Press the button again when you are finished recording.
1. Name the memory by clicking “Name Memory” at the top of the screen. Don’t worry if you forget this step, as you’ll be reminded before you publish the memory to a timeline.
2. If you feel the need to record the audio again, click “Record Again”.
When the memory is ready to publish, click “Publish to Timeline”
If you have timelines available, select the boxes to the left of all those that you’d like the memory posted to. Then press “Publish to Timeline.”
1. If you don’t yet have a timeline to publish the memory to, click the + sign on the upper right hand corner and name your timeline.

How to record a video memory

Note: While the final version of the Woven app will allow you to record an intro to videos, the current version only allows you to publish video memories in their current form with the original audio.
Touch the red button and swipe right toward the video camera
You will be taken to your iPhoto Library where you will only see your videos. Select a video for your memory.
Name the memory by clicking “Name Memory” at the top of the screen. Don’t worry if you forget this step, as you’ll be reminded before you publish the memory to a timeline.
When the memory is ready to publish, click “Publish to Timeline”
If you have timelines available, select the boxes to the left of all those that you’d like the memory posted to. Then press “Publish to Timeline.”
1. If you don’t yet have a timeline to publish the memory to, click the + sign on the upper right hand corner and name your timeline.

How to view timelines

Select “View Timelines” 
Select the Timeline you would like to view 
Your most recent memory will be at the top of the timeline. Scroll down to see memories sorted by month and scroll to the right to see more memories from each month. To select a specific year (if photos from multiple years are available), you can select the year at the top of the scrolling area.  
To view a memory, simply click on the cover photo for the memory and press Play to hear the audio.  
To search for certain memories, select the magnifying glass in the upper right-hand corner and type whatever you would like (for instance “Football”) to see related memories.  
While in a memory, you can edit the memory name by selecting the title.

Watch the Video Tutorial

Best Practices

Be Authentic

Don’t worry about being perfect or making every audio recording sound like a powerful speech. The magic of Woven comes from being authentic- years from now, your grown child won’t care if you said “ummm” or “uhhhh” or even stumbled through a story- they want to hear your voice in exactly the way they remember it.

Use Reminders

This is a new routine you’re incorporating into your life, so of course it helps to have occasional reminders to review your recent photos and videos for potential inclusion in the Woven app. Set up reminders for a time when you know you’ll have some time to revisit special moments, at a frequency that works for you.

Develop a Nightly Routine

Some parents we know love to look back through photos and videos at night. If this is part of your regular routine, consider using this time to not only review those moments but to turn them into memories using the Woven app.

Develop a Weekly Routine

Set some time aside once a week to look back at the past week and identify those moments that are worth turning into memories. With 10-15 minutes per week, you can begin creating a powerful record of your child’s formative years.

Make a Woven Album

Create a “Woven” album in your photo library and begin saving photos and videos to it when you look through your library. When you have more time on your hands, use the Woven app to start adding these moments from your Woven album into the app and to your children’s timelines.

Don’t Rely on Photos Alone

Did your child say something funny on the care ride home from school? Do they have trouble pronouncing a word? Do they say something special to you every night at bed? These are the small things that make our children uniquely them and not all those moments are captured by photos or videos. Record those little tidbits and stories with our audio-only feature.

Contact Us

If you have any questions during Beta testing, please contact us using the button below.

Send Us an Email

Privacy Notice Scroll to read

ADAPTIVE FULCRUM PRIVACY NOTICE

Last Updated: 08/19/25

This Privacy Notice describes how Adaptive Fulcrum, LLC (“Adaptive Fulcrum,” “we,” or “us”) handles information we collect when you access or use our websites (collectively, the “Website”), our mobile applications (each an “App,” and, together with the Website, the “Services”), or when you otherwise interact with us, such as through our customer support channels.

This Privacy Notice is effective as of the “Last Updated” date above. We may change this Privacy Notice from time to time. If we make changes, we will notify you by revising the “Last Updated” date. Where required by law, we will notify you of changes through the Services or by other means.

COLLECTION OF INFORMATION

Information You Provide to Us

We collect information directly from you when you create an account, request customer support, or otherwise communicate with us. The information we collect includes:

Account Information: we collect your name, email address, mailing address, and phone number.
Communication Information: we collect information included in your communications with us.

We may also collect any other information you choose to provide. Note that the content you provide through the App, such as the information contained in chats, photos, videos, and voice recordings, is stored on your device (meaning we cannot access it).

Information We Collect Automatically

We automatically collect the following categories of information:

Transactional Information: we keep a history of your transactions with us, including the dates and amounts paid for the Services.
Internet Activity Information: we collect information about how you access our Services, including data about the device and network you use, such as your hardware model, operating system version, mobile network, IP address, unique device identifiers, and browser type. We also collect information about your activity on our Website and App and interaction with our communications, such as access times, browsing behavior (such as pages viewed and links clicked), and the page you visited before navigating to our Website.
Information Collected by Cookies and Similar Tracking Technologies: We use tracking technologies, such as cookies, pixels, and software development kits/SDKs, to collect information about your interactions with our Services and communications. These technologies help us improve our Services and communications, see which areas and features are popular, count visits, and track clicks. You may be able to adjust your browser settings to remove or reject browser cookies. Please note that removing or rejecting cookies could affect the availability and functionality of our Services.

Information We Collect from Other Sources

We obtain information from other sources. For example, we may collect contact information and device identifiers from advertising networks and data analytics providers. Additionally, if you create or log into your “Project Legacy” account through a third-party platform (such as Apple or Google), we will have access to certain information from that platform, such as your name and email address, in accordance with the authorization procedures determined by such platform. We may also collect information you share when you interact with us on social media platforms.

Derived Information

We may derive information or draw inferences about you based on the information we collect. For example, we may make inferences about your approximate location based on your IP address.

USE OF INFORMATION

We use information for the following purposes:

Service Delivery: we use information to provide and maintain our Services, including to process payments and authenticate your account.
Communication: we use information to communicate with you about Adaptive Fulcrum and our Services, including to respond to your questions, inform you of price or Services changes, and send you other transactional or relationship messages.
Marketing and Advertising: we use information to send direct marketing messages (including via email). You can opt out of direct marketing messages we send by following the instructions in those communications (such as by clicking “unsubscribe” in the emails) or by reaching out via the “Contact Us” section below.
Research and Development: we use information to monitor, analyze, and improve the Services, including Website and App trends, usage, and activities, to develop new products and services, and to generate de-identified data.
Protection and Compliance: we use information to detect, investigate, and help prevent security incidents and other malicious, deceptive, fraudulent, or illegal activity, help protect the rights and property of Adaptive Fulcrum and others, and comply with our legal and financial obligations.
Notice/Consent: we may also use information in other circumstances after giving you notice and/or getting your consent.

DISCLOSURE OF INFORMATION

We disclose information as follows:

Vendors: we disclose information to vendors, service providers, contractors and consultants that need this information to provide services to us, such as companies that assist us with web hosting, payment processing, fraud prevention, customer service, data enrichment, analytics, and marketing and advertising.
Advertising Partners: we disclose information to third parties for the purposes described in the Marketing and Advertising subsection above.
Professional Advisors: we disclose information to our lawyers and other professional advisors where necessary to obtain advice or otherwise protect and manage our business interests.
Legal Authorities: we may disclose information to legal authorities and others for the purposes described in the Protection and Compliance subsection above, including if we believe that disclosure is in accordance with, or required by, any applicable law or legal process, including lawful requests by public authorities to meet national security or law enforcement requirements and if we believe that your actions are inconsistent with our user agreements or policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of Adaptive Fulcrum, our users, the public, or others.
Corporate Transactions: we reserve the right to disclose information in connection with or during negotiations of certain corporate transactions, including the merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
Affiliates: we reserve the right to disclose information between and among Adaptive Fulcrum and any current or future parents, affiliates, subsidiaries, and other companies under common control and ownership.
Consent: we may disclose information when we have your consent or you direct us to do so.

We also disclose de-identified information that cannot reasonably be used to identify you.

TRANSFER OF INFORMATION

Adaptive Fulcrum is headquartered in the United States and we have operations and vendors in the United States and other countries. Therefore, we and our vendors may transfer your personal information to, or store or access it in, jurisdictions that may not provide equivalent levels of data protection to your home jurisdiction.

CONTACT US

If you have any questions about this Privacy Notice, please contact us at Ryan@adaptivefulcrum.com.

TERMS OF SERVICE

Last Updated: August 5, 2025

These Terms of Service (“Terms”) apply to your access to and use of (i) our website located at www.adaptivefulcrum.com (or any successor links) and all associated web pages, websites, and social media pages (the “Site”) provided by Adaptive Fulcrum, LLC (“Adaptive Fulcrum”, “we”, “our” or “us”), (ii) mobile applications that may be downloaded to your smartphone or tablet (each an “App”), and (iii) online services (including the Site and the App, together the “Services”).

Certain of our Services are pre-general availability Services that are in their ‘demo’ or ‘beta’ phase (“Beta Offerings”). Beta Offerings may be more prone to errors or inaccuracies, and the Beta Offerings may, at any time and without prior notice, be modified, suspended, unavailable or discontinued. Adaptive Fulcrum has no obligation to launch general availability Services that are not in their beta phase, and any such general availability program may have significantly different features from such Beta Offerings.

BY AGREEING TO THESE TERMS, YOU AND ADAPTIVE FULCRUM AGREE TO RESOLVE MOST DISPUTES SOLELY ON AN INDIVIDUAL BASIS AND NOT AS A CLASS ARBITRATION, CLASS ACTION, ANY OTHER KIND OF REPRESENTATIVE PROCEEDING, OR BY JURY TRIAL. IF YOU DO NOT WISH TO ARBITRATE DISPUTES WITH ADAPTIVE FULCRUM, YOU MAY OPT OUT OF ARBITRATION BY FOLLOWING THE INSTRUCTIONS PROVIDED IN SECTION 13(j). ANY ACCESS OR USE BY ANYONE UNDER THE AGE OF 13 IS PROHIBITED. If you do not agree to these Terms, do not use our Services.

We may indicate that different or additional terms, conditions, guidelines, policies, or rules apply in relation to some of our Services (“Supplemental Terms”). Any Supplemental Terms become part of your agreement with us if you use the applicable Services, and if there is a conflict between these Terms and the Supplemental Terms, the Supplemental Terms will control for that conflict.

We may make changes to these Terms. The “Last Updated” date above indicates when these Terms were last changed. If we make future changes, we may provide you with notice of such changes, such as by sending an e-mail, providing a notice through our Services, or updating the date at the top of these Terms. Unless we say otherwise in our notice, the amended Terms will be effective immediately, and your continued use of our Services after we provide such notice will confirm your acceptance of the changes. If you do not agree to the amended Terms, you must immediately stop using our Services.

1. ELIGIBILITY AND USE RESTRICTIONS

(a) Age. Users under 18 years of age (or the age of legal majority where you live) may not use our Services.

(b) Jurisdiction. You may only use our Services in jurisdictions authorized by Adaptive Fulcrum. Use of our Services is currently authorized only in the United States.

(c) Use and Sharing. You may only use our Services for personal, family or household purposes and expressly excluding any commercial use.

2. YOUR INFORMATION

You may provide certain information to Adaptive Fulcrum in connection with your access or use of our Services, or we may otherwise collect certain information about you when you access or use our Services. You agree to receive e-mails, SMS or text messages, and other types of communication from Adaptive Fulcrum via the Services using the email address or other contact information you provide in connection with the Services. You represent and warrant that any information that you provide to Adaptive Fulcrum in connection with the Services is accurate.

For information about how we collect, use, share and otherwise process information about you, please email ryan@adaptivefulcrum.com or see our Privacy Policy at www.adaptivefulcrum.com.

3. ACCOUNTS

To the extent provided by us, you may create an account with Adaptive Fulcrum in order to use some or all of our Services. You may not share or permit others to use your individual account credentials. You will promptly update any information contained in your account if it changes. You must maintain the security of your account, as applicable, and promptly notify us if you discover or suspect that someone has accessed your account without your permission. We reserve the right to reject, require that you change, or reclaim usernames, including on behalf of businesses or individuals that hold legal title, including trademark rights, in those usernames.

4. USER CONTENT

(a) If our Services allow you and other users to create, post, store, and share content, including reviews, messages, text, photos, videos, software, and other materials (collectively, “User Content”), you understand that your User Content and any associated information (such as your username or profile photo) may be visible to others. If you choose to make any of your information publicly available through the Services, you do so at your own risk.

(b) Except for the license you grant below, as between you and Adaptive Fulcrum, you retain all rights in and to your User Content, excluding any portion of the Services included in your User Content. You grant Adaptive Fulcrum and our end users a perpetual, irrevocable, nonexclusive, royalty-free, worldwide, fully paid, and sublicensable (through multiple tiers) license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, publicly or otherwise perform and display, and practice your User Content and any name, username or likeness provided in connection with your User Content in all media formats and channels now known or later developed to provide the Services to you. You hereby irrevocably waive any “moral rights” or other rights with respect to attribution of authorship or integrity of materials regarding User Content that you may have under any applicable law or under any legal theory.

(c) You may not create, post, store, or share any User Content for which you do not have all the rights necessary to grant us the license described above, and you represent and warrant that your User Content, and our use of such User Content as permitted by these Terms, will not violate any rights of any person or entity, including any third-party rights, or cause injury to any person or entity. You may not create, post, store, or share any User Content that:

Is unlawful, libelous, defamatory, obscene, pornographic, indecent, lewd, suggestive, harassing, threatening, invasive of privacy or publicity rights, abusive, inflammatory, or fraudulent;
Would constitute, encourage, or provide instructions for a criminal offense, violate the rights of any party or otherwise create liability, or violate any local, state, national, or international law;
May infringe any patent, trademark, trade secret, copyright, or other intellectual property right of any party;
Contains or depicts any statements, remarks, or claims that do not reflect your honest views and experiences;
Impersonates, or misrepresents your affiliation with, any person or entity;
Contains any unsolicited promotions, political campaigning, advertising, or solicitations;
Contains any private or personal information of a third party without such third party’s consent;
Contains any viruses, corrupted data or other harmful, disruptive, or destructive files or content; or
In our sole judgment, is objectionable, restricts or inhibits any other person from using or enjoying our Services, or may expose Adaptive Fulcrum or others to any harm or liability of any type.

(d) Enforcement of this Section 4 is solely at Adaptive Fulcrum’s discretion, and failure to enforce this section in some instances does not constitute a waiver of our right to enforce it in other instances. This Section 4 does not create any right or private right of action on the part of any third party or any reasonable expectation that the Services will not contain any content that is prohibited by these Terms or that objectionable material will be promptly removed after it has been posted.

(e) We do not undertake to review all User Content, and we expressly disclaim any duty or obligation to undertake any monitoring or review of any User Content. Although we have no obligation to screen, edit, or monitor User Content, we may delete or remove User Content, terminate accounts, or take action to ensure compliance with applicable laws.

5. PROHIBITED CONDUCT

(a) You will not use our Services if you are not eligible to use our Services in accordance with Section 1 and will not use our Services other than for their intended purpose. Further, you will not, in connection with our Services:

Violate any applicable law, contract, intellectual property right, or other third-party right or commit a tort;
Engage in any harassing, threatening, intimidating, predatory, or stalking conduct;
Use or attempt to use another user’s account or information without authorization from that user and Adaptive Fulcrum;
Impersonate or post on behalf of any person or entity or otherwise misrepresent your affiliation with a person or entity;
Sell or resell our Services;
Copy, reproduce, distribute, publicly perform, or publicly display all or portions of our Services, except as expressly permitted by us or our licensors;
Modify our Services, remove any proprietary rights notices or markings, or otherwise make any derivative works based upon our Services;
Use our Services in any manner that could interfere with, disrupt, negatively affect, or inhibit other users from fully enjoying our Services;
Reverse engineer any aspect of our Services or do anything that might discover or reveal source code;
Use any data mining, robots, or similar data gathering or extraction methods designed to scrape or extract data from our Services;
Develop or use any applications or software that interact with our Services without our prior written consent;
Send, distribute, or post spam, unsolicited or bulk commercial electronic communications, chain letters, or pyramid schemes;
Use our Services for any illegal or unauthorized purpose, or engage in, encourage, or promote any activity that violates these Terms.

6. OWNERSHIP; LIMITED LICENSE

The Services, including the text, graphics, images, photographs, videos, illustrations, and other content (excluding User Content) contained therein, and all intellectual property rights therein and thereto, are owned by Adaptive Fulcrum or our licensors and are protected under both United States and foreign laws. Except as explicitly stated in these Terms, all rights in and to the Services, including all intellectual property rights therein and thereto, are reserved by us or our licensors.

7. TRADEMARKS

“ADAPTIVE FULCRUM” and our logos, product or service names, slogans, and the look and feel of the Services are trademarks of Adaptive Fulcrum and may not be copied, imitated or used, in whole or in part, without our prior written permission.

8. FEEDBACK

You may voluntarily post, submit, or otherwise communicate to us any questions, comments, suggestions, ideas, original or creative materials, or other information about Adaptive Fulcrum or our Services (collectively, “Feedback”). You understand that we may use such Feedback for any purpose, commercial or otherwise, without acknowledgment or compensation to you.

9. THIRD-PARTY CONTENT

(a) Our Services rely on or interoperate with third-party products and services, including, without limitation, data storage services, communications technologies, IoT platforms, third-party app stores, and internet and mobile operators (collectively, “Third-Party Materials”).

(b) We may further provide information about or links to third-party products, services, activities, or events, or we may allow third parties to make their content and information available on or through the Services (collectively, “Third-Party Content”).

(c) We have no obligation to monitor Third-Party Materials or Third-Party Content, and we may block or disable access to any Third-Party Materials or Third-Party Content at any time.

10. DISCLAIMERS

Your use of our Services and any content or materials provided therein or therewith (including the Third-Party Content and Third-Party Materials) is at your sole risk. Except as otherwise provided in a writing by us and to the fullest extent permitted under applicable law, our Services, and any content or materials provided therein or therewith are provided “as is” and “as available” without warranties of any kind, either express or implied. Adaptive Fulcrum disclaims all warranties with respect to the foregoing, including implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement.

11. LIMITATION OF LIABILITY

(a) To the fullest extent permitted by applicable law, Adaptive Fulcrum and the other Adaptive Fulcrum Parties will not be liable to you under any theory of liability—whether based in contract, tort, negligence, strict liability, warranty, or otherwise—for any indirect, consequential, exemplary, incidental, punitive, or special damages or lost profits.

(b) The total liability of Adaptive Fulcrum and the other Adaptive Fulcrum Parties for any claim arising out of or relating to these Terms or our Services, regardless of the form of the action, is limited to $100.

12. RELEASE

To the fullest extent permitted by applicable law, you release Adaptive Fulcrum and the other Adaptive Fulcrum Parties from responsibility, liability, claims, demands, and/or damages (actual and consequential) of every kind and nature, known and unknown (including claims of negligence), arising out of or related to disputes between users and the acts or omissions of third parties.

13. DISPUTE RESOLUTION; BINDING ARBITRATION

PLEASE READ THIS SECTION CAREFULLY BECAUSE IT REQUIRES YOU AND ADAPTIVE FULCRUM TO ARBITRATE CERTAIN DISPUTES AND LIMITS THE MANNER IN WHICH YOU AND ADAPTIVE FULCRUM CAN SEEK RELIEF FROM EACH OTHER.

(a) Claims This Section Applies To. This Section 13 applies to all Claims between you and Adaptive Fulcrum. A “Claim” is any dispute, claim, or controversy between you and Adaptive Fulcrum, whether based in contract, tort, statute, fraud, misrepresentation, or any other legal theory.

(b) Informal Dispute Resolution Before Arbitration. If you believe you have a Claim against Adaptive Fulcrum or if Adaptive Fulcrum believes it has a Claim against you, you and Adaptive Fulcrum will first attempt to resolve the Claim informally to try to resolve the Claim more quickly and reduce costs for both parties. You and Adaptive Fulcrum will make a good-faith effort to negotiate the resolution of any Claim for 45 days (“Informal Resolution Period”).

(j) Opting Out of Arbitration. You have the right to opt out of binding arbitration within 30 days of the date you first accepted a version of these Terms by e-mailing Ryan@adaptivefulcrum.com.

(l) Severability. If any portion of this Section 13 is found to be unenforceable or unlawful for any reason, the unenforceable or unlawful provision will be severed from these Terms.

14. GOVERNING LAW

Any dispute, claim, or controversy arises from or relates to these Terms will be governed by and construed and enforced in accordance with the laws of the State of North Carolina, without regard to conflict of law rules or principles.

15. MODIFYING AND TERMINATING OUR SERVICES

We reserve the right to modify our Services or to suspend or terminate providing all or part of our Services at any time.

16. SEVERABILITY

If any portion of these Terms other than Section 13 is found to be unenforceable or unlawful for any reason, the unenforceable or unlawful provision will be severed from these Terms.

17. EXPORT CONTROL

You are responsible for compliance with United States export controls and for any violation of such controls.

18. MISCELLANEOUS

Adaptive Fulcrum’s failure to exercise or enforce any right or provision of these Terms will not operate as a waiver of such right or provision.

19. ADDITIONAL TERMS APPLICABLE TO MOBILE DEVICES

The following terms apply if you install, access, or use the Services on any device that contains the iOS mobile operating system developed by Apple Inc.